Deals: Apple's New iPad Drops to Record Low Price of $399 ($50 Off)

Last week, B&H Photo introduced the first-ever discount on Apple's 10.9-inch iPad, and today the retailer has expanded this deal slightly with a new color. You can get the Blue and Silver 64GB Wi-Fi iPads for $399.00, down from $449.00.

new ipad snow holidayNote: MacRumors is an affiliate partner with B&H Photo. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

This remains the lowest price we've ever seen for these brand-new iPads, which Apple just updated last month. The 10th generation iPad comes with the A14 Bionic chip, support for the Apple Pencil, and Touch ID.

As of writing, only B&H Photo has this record low sale on the new iPad. In terms of stock, B&H Photo says that the Blue color option is facing limited quantities, while the Silver model is readily available.

Other than the iPad, we're tracking the Best Early Black Friday Deals on Apple TV 4K, AirPods, and more in our dedicated article.

We're keeping track of all of the season's best Apple-related deals in our Black Friday roundup, so be sure to check back throughout the month for an updated list of all the most notable discounts you'll find for Black Friday 2022.

Related Roundup: Apple Deals

Top Rated Comments

KeepCalmPeople Avatar
19 months ago
If only Apple had priced them at $399 from the start...
Score: 18 Votes (Like | Disagree)
Rocko99991 Avatar
19 months ago
That new iPad is one hot turd.
Score: 12 Votes (Like | Disagree)
Gengar Avatar
19 months ago
Not really worth it. The mini is a better buy at $399 (which it is often priced at) — better processor and second generation Apple Pencil compatibility.
Score: 6 Votes (Like | Disagree)
DanteHicks79 Avatar
19 months ago
MacRumors, I love ya, but you really gotta stop using the term "record" when referring to the low price for a brand new device that has only been one price on the market so far and hasn't even been out for a month.

It's not a record low price. It's a lower price. "Record low price" would be the iPad selling for less retail than any other brand new retail iPad prior. #stoptheunnecessarysensationalism
Score: 6 Votes (Like | Disagree)
Fraserpatty Avatar
19 months ago

I couldn't agree more, as I am thinking of buying one for my mother for Christmas, her iPad Air (original) is near its lifetime... slow and better... about time I think, she had it since release day, and still impressed it lasted this long.

Although I am more inclined to buy her the new iPad Air.
I don’t know how old your mom is, but I am 72 and even though I absolutely adore the iPad mini it’s too small for me to comfortably see everything without zooming it. So, depending on your mother‘s age, I would recommend the iPad Air. Best wishes to you and your mom.
Score: 5 Votes (Like | Disagree)
thejadedmonkey Avatar
19 months ago
Is a $50 price drop this quickly after release precedented, or indicative of Apple really messing up on the price?
Score: 5 Votes (Like | Disagree)

Popular Stories

Delta Feature

Delta Game Emulator Now Available From App Store on iPhone

Wednesday April 17, 2024 9:58 am PDT by
Game emulator apps have come and gone since Apple announced App Store support for them on April 5, but now popular game emulator Delta from developer Riley Testut is available for download. Testut is known as the developer behind GBA4iOS, an open-source emulator that was available for a brief time more than a decade ago. GBA4iOS led to Delta, an emulator that has been available outside of...
iOS NES Emulator Bimmy Feature

NES Emulator for iPhone and iPad Now Available on App Store [Removed]

Tuesday April 16, 2024 11:33 am PDT by
The first approved Nintendo Entertainment System (NES) emulator for the iPhone and iPad was made available on the App Store today following Apple's rule change. The emulator is called Bimmy, and it was developed by Tom Salvo. On the App Store, Bimmy is described as a tool for testing and playing public domain/"homebrew" games created for the NES, but the app allows you to load ROMs for any...
iPhone 15 Pro Action Button Translate

All iPhone 16 Models to Feature Action Button, But Usefulness Debated

Tuesday April 16, 2024 6:54 am PDT by
Last September, Apple's iPhone 15 Pro models debuted with a new customizable Action button, offering faster access to a handful of functions, as well as the ability to assign Shortcuts. Apple is poised to include the feature on all upcoming iPhone 16 models, so we asked iPhone 15 Pro users what their experience has been with the additional button so far. The Action button replaces the switch ...
maxresdefault

Hands-On With the New App Store Delta Game Emulator

Wednesday April 17, 2024 12:19 pm PDT by
A decade ago, developer Riley Testut released the GBA4iOS emulator for iOS, and since it was against the rules at the time, Apple put a stop to downloads. Emulators have been a violation of the App Store rules for years, but that changed on April 5 when Apple suddenly reversed course and said that it was allowing retro game emulators on the App Store. Subscribe to the MacRumors YouTube channel ...
iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...