The entire story of Twitter / X under Elon Musk

Just as Elon Musk said, X is doling out free Premium and Premium Plus memberships to accounts with a high number of verified followers.

Multiple X users on Wednesday reported seeing the familiar blue “Verified” checkmark next to their handles despite not paying for either paid X subscription tier. Musk last week announced that X accounts with over 2,500 “verified subscriber followers” would receive a free Premium membership; while accounts with over 5,000 would receive a free Premium Plus membership.

Elon Musk’s controversial behavior in recent years is “very likely” to be a contributing factor in Tesla’s declining sales, according to corporate reputation tracking firm Caliber.

Survey data reported by Reuters found that Tesla’s “consideration score” — a metric used by Caliber to track consumer interest in brands, based on how they respond to the prompt “I would buy, or continue buying, products and services from Tesla, if given the chance” — has fallen to 31 percent from its 70 percent high in November 2021, tumbling by 8 percent alone this January. Caliber’s consideration scores for rival EV-producing manufacturers Audi, BMW, and Mercedes, meanwhile, increased slightly during the same period, reaching between 44–47 percent.

In a decision filed Monday, federal Judge Charles Breyer dismissed a lawsuit from Elon Musk’s X against the Center for Countering Digital Hate (CCDH), saying the company’s case is “about punishing the Defendants [CCDH] for their speech.”

Judge Breyer writes that X’s “motivation in bringing this case is evident,” stating that the company’s goal is to “punish CCDH for CCDH publications that criticized X Corp. — and perhaps in order to dissuade others” from criticizing X in the future. “If CCDH’s publications were defamatory, that would be one thing, but X Corp. has carefully avoided saying that they are,” the filing reads.

Don Lemon has published the “tense” interview with Elon Musk that got his show canceled on X. During the interview, Lemon touches on various topics related to hate speech on X and Musk’s own views on right-wing conspiracy theories, with the billionaire becoming noticeably irritated by the interview’s end.

Things start to take a turn about halfway into the interview. Lemon asks Musk about his comments on illegal immigration and the far-right “great replacement” theory and then turns to the topic of content moderation. Lemon asks whether better content moderation on X would let Musk avoid some of the criticism of his posts about the “great replacement” theory.

On March 11th, Elon Musk said xAI would open source its AI chatbot Grok, and now an open release is available on GitHub. This will allow researchers and developers to build on the model and impact how xAI updates Grok in the future as it competes with rival tech from OpenAI, Meta, Google, and others.

A company blog post explains that this open release includes the “base model weights and network architecture” of the “314 billion parameter Mixture-of-Experts model, Grok-1.” It goes on to say the model is from a checkpoint last October and hasn’t undergone fine-tuning “for any specific application, such as dialogue.”

Elon Musk canceled Don Lemon’s show on X over some interview questions Musk didn’t like. Lemon says that Musk terminated their partnership just hours after a “tense” interview between him and the platform’s owner.

Lemon doesn’t say what exactly transpired during his interview, but he does say that Musk “is mad” at him. “Throughout our conversation, I kept reiterating to him that although it was tense at times, I thought it was good for people to see and hear our exchange, and that they would learn from our conversation,” Lemon says in a video posted to X.

The music labels suing Twitter — now X — for copyright infringement can move forward with parts of their lawsuit. In a filing on Tuesday, US District Judge Aleta A. Trauger partially denied X’s motion to dismiss the lawsuit, saying it’s still not clear “to what extent X Corp. may be liable for the infringing acts of users on its platform.”

Last year, the National Music Publishers’ Association (NMPA) sued X for $250 million on behalf of Universal Music Group, Concord Music Group, Sony Music Publishing, Warner Chappell Music, and other major publishers.

Elon Musk fired a lot of people after he took over Twitter, but the first ones to go were several of its top executives. Now former CEO Parag Agrawal, former CFO Ned Segal, former chief legal officer Vijaya Gadde, and former general counsel Sean Edgett are suing Musk and the company now known as X, saying they’re owed more than $128 million in severance payments, as reported by The Wall Street Journal.

Under Musk’s stewardship, X’s aversion to paying those it owes has practically become a trope (this is referenced in the lawsuit, along with a link to a page that tracks lawsuits against Twitter for non-payment and a note that the person who runs the site has been banned by X).

People who still use NBA Top Shot were the primary targets of a scam tweet posted to ESPN reporter Adrian Wojnarowski’s account on X Saturday evening at about 6:30PM ET. The tweet referred to NBA Top Shot as a “popular” NFT platform, despite the fact that current activity levels are a tiny fraction of what we saw during its peak, and falsely claimed a “free NFT pack is available to all customers.”

The tweet linked visitors to a scam version of the NBA Top Shot website (the link went to a .org address instead of the official site’s .com URL) that could attempt to drain assets from people who give it access to their crypto wallets. About a half hour later, the official Top Shot account posted, saying, “There is NO Free Airdrop happening on NBA Top Shot at this time, Please be careful and always double check links.”

X says it will hire 100 full-time employees for a new trust and safety office in Austin, Texas, according to a Saturday report by Bloomberg. The plan comes, as the article notes, just a few days before CEO Linda Yaccarino’s scheduled January 31st hearing before the Senate Judiciary Committee regarding X’s handling of child sexual exploitation moderation.

The team would reportedly focus mainly on CSE and would be the first proper trust and safety team since Elon Musk gutted it shortly after purchasing the platform formerly known as Twitter. X updated a blog post about its CSE moderation approach to mention the new office yesterday, as well, though it doesn’t reveal what the new team will be doing, nor when the office will open.

X is now supporting passkey log-ins on iPhones and iPads, granting members access to the security feature regardless of their “Premium” status. Generating a passkey for X allows users to completely skip entering a password when they log in to their accounts and instead rely on the device’s security (with Face ID, Touch ID, or your device’s passcode). 

For now, passkeys are only available in the US, and X hasn’t revealed when it’s rolling out the login technology on Android, for desktop operating systems, or in other countries. Also, X’s rollout of passkeys doesn’t seem to be complete yet (some users reported still not having access as of Tuesday night on the East Coast), so don’t fret if the feature hasn’t popped up yet.

Exactly how much money can you make by uploading a video to X? The going assumption has been that X — like Twitter before it — is a poor platform for video creators that can’t compete with YouTube and TikTok in terms of monetization and reach. So there’s been a lot riding on the results of a recent test by MrBeast, who aimed to see whether he could actually make money on Elon Musk’s platform.

Last week, MrBeast, real name Jimmy Donaldson, posted a video to Musk’s platform with the explicit goal of seeing “how much ad revenue a video on X would make.” Musk had previously encouraged MrBeast to post to X, and he sent out an excited message shortly after the test went up. “First MrBeast video posted directly on 𝕏!” Musk wrote. Now, a week later, Donaldson has shared data on how his first video performed: it made around $260,000 across more than 150 million views.